The free Advanced trial

How the 30-day free Advanced trial works for stores on the Free plan, what it includes, and what happens when it ends.

Ordinary Written by The Ordinary Team · Updated
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The free Advanced trial

Stores on the Free plan can try Advanced free for 30 days. For the length of the trial, every Advanced feature is on for your store: ad-spend integrations and ROAS, multi-touch attribution, unlimited report history and A/B tests, session replays, cohort retention, creative analytics, product margins and unlimited team seats.

The trial never creates a charge, and there’s nothing to cancel.

Starting the trial

An admin of your organization can start it in either of two places:

  • The Try Advanced free for 30 days offer that appears in the app. Choosing Not now hides it for a few days.
  • Settings → Billing, on the Advanced trial card.

Each store can take the trial once.

During the trial

Settings → Billing shows the date your trial ends, in your store’s timezone. A few days before it ends, Ordinary invites you to book a call with our team so we can make sure you’re getting the most out of Advanced.

To keep Advanced, upgrade at any time from Settings → Billing (Keep Advanced or Change plan). Upgrading during the trial keeps Advanced without a gap.

When the trial ends

Your store moves back to the Free plan automatically, and your organization’s admins get an email confirming it. From then on:

  • Your data stays in place. Integrations keep syncing, so your reports are up to date the moment you upgrade.
  • Report history goes back to the Free plan’s 30 days.
  • A/B tests: the Free plan includes one test, the first one your store created. If it’s running, it keeps running. Other running or paused tests end, and their results stay readable.
  • Team seats: the Free plan includes one seat. Teammates beyond that keep their accounts but can’t open your store in Ordinary until an admin upgrades or frees up a seat.
  • Store revenue: if your store’s revenue is above what the Free plan covers, your reports show data up to the end of your trial until you upgrade. See Over-tier banner — what it means.

If you bought a paid plan during the trial, you keep that plan.

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